The first fashion show in Italy took place in Florence, Villa Torrigiani, 12 February 1951 and the second in the Sala Bianca of Palazzo Pitti. The tour will start from the Ferragamo Museum. They documented the entirety of Salvatore Ferragamo activities, since his return from the US to Italy in 1927 until his death and hear plenty interesting stories about this fashion house.

Admiring the luxury street of fashion boutiques, we will reach next fashion museum in Florence.
The Gucci Museum, housed in a fourteenth-century building in Piazza della Signoria, in the heart of Florence, a completely renovated building inside the Court of Mercatanzia
After the Museum we will take you in the Gucci Garden, the only particular store in Italy.